Dogs Need Meat

Naturally wild: why a dog needs meat

Whether you have a Jack Russell Terrier or a Golden Retriever: all dogs are the same when they are standing in front of their food bowl. Even if their “prey” is served to them in little pieces nowadays – their instinct is still the same. Dogs are descended from wolves and there is still a wolf inside them.

Dogs know exactly what they want: it has to be meat, as natural and fresh as possible. Just as in the past, when their ancestors still roamed the forests in search of prey.

• With PLATINUM dogs get what the wolf inside them wants: high-quality proteins made of at least 70% fresh meat.
• PLATINUM is therefore suitable for dogs of any age and breed.